FareHarbor Spark Conference

FareHarbor Spark 2026 — Austin, TX

FareHarbor Spark is celebrating its 10th birthday in 2026 and we want you there!

Spark is our premier annual experience industry sumit —an experience designed to bring together tour and activity professionals, leading (and new!) industry partners, and heavy-hitting FareHarbor representatives for hands-on learning, niche insights, and meaningful connection. Spark gives operators the opportunity to deepen their FareHarbor expertise, discover new strategies, and connect with a community of like-minded businesses. 

Whether you're a client, partner, tourism professional, or business new to FareHarbor, Spark is your chance to learn, collaborate, and be inspired. 

Praise for Spark

“What I love about Spark is it is an event for the brand new user as well as the power user! The key is taking what you learn and implementing it. I love getting the opportunity to talk to the Product team about tweaks and things that could be adjusted to make life easier for every user. I also love interacting with the FareHarbor team as well as other users and operators around the world.”

“I always enjoy Spark and get a ton of actionable steps to take to grow my business. Every FareHarbor person I spoke with listened to me and tried to help me. Spark always helps me grow my business.”

“It was my first Spark experience and it was a gold mine. Meeting up with other tour operators to share insight and ideas was very valuable. It was also great to finally meet some of our FareHarbor friends face to face!”

Check out some highlights from Spark Las Vegas 2025.

2026 FareHarbor Spark Details

📅 When:
Tuesday, October 27 - Thursday, October 29, 2026

Location: Austin, Texas
Hotel & Room Block: Information coming March 2026 — we have secured a preferred rate in a dedicated room block at the Hyatt Regency Austin

• October, 27
  • Free tours and activities with local FareHarbor operators (spots will open later in 2026 and will be offered on a first-come, first-serve basis, only available to Spark registrants)
  • Structured FareHarbor-led networking sessions — connect by tour type, explore tech stack options, and more
  • Spark first-timers session designed to help you get the most out of the jam-packed agenda
  • Welcome reception and entertainment at the host hotel
• October 28-29
  • 2 full days of growth-focused programming — think: fireside chats, panel discussions, workshops, demo labs, ask-me-anythings, and more
  • The Spark Exhibit Hall — dozens of participants from FareHarbor teams, OTAs, software solutions, marketing platforms, AI companies, and more
  • The FareHarbor Support Bar — staffed by our first-in-class Technical Support, Channel Support, Sites Support, PayOps, and more
  • One-on-ones
  • Community Hub
  • Closing reception – off-site and always incredible!
• October 30
  • Free local tours and activities

📍 Where:
Hotel and room block information coming soon.

📝 How to Register:
Early bird registration will open in March 2026.

For additional event details, agenda updates, and FAQs, visit the Spark website HERE.

Who Can Attend Spark?

Spark is designed primarily for::

• FareHarbor clients and uses
• ANY interested tour and activity operator
• Businesses working closely with tour operators
• Marketing agencies, OTAs, and other non-charter companies

Non-client attendees who are not sponsoring or exhibiting may purchase a non-refundable ticket for $650 per person, payable during registration.

What to Expect at Spark

Attendees will enjoy:

• Three full days of expert-led programming, networking, and local experiences
  • Day one will be focused on hosting free local tours and activities, structured networking sessions by tour type and other business needs, our first-timers session, and a welcome reception
• Two fully-hosted receptions: Welcome Reception (Oct 27) and Closing Reception (Oct 29)
• Hosted lunches and coffee breaks on both summit days (Oct 28, 29)
• Access to our preferred room rate at the host hotel, the Hyatt Regency Austin — with direct access to the pedestrian riverwalk guaranteed to be the lowest price available for the dates
• Quality time — and fun — with the FareHarbor team, fellow operators, dozens of partners, and local companies
• And more!
   

[More] Spark 2025 Client Testimonials

“I have learned so much that will only help my business grow to its full potential.”

“I have been to many Spark's and I truly think everyone who is new to FareHarbor needs to attend at least one, if not more, of the conferences.”

“I think the most valuable thing I learned from these sessions was watching how Fareharbor has helped businesses succeed. There were so many different kinds of success shown, and it was truly inspiring. We gained so many ideas of how we could improve our own company based on how other companies were being successful.”

“I received real, actionable items that will help me grow my business. These sessions helped me realize that FareHarbor is motivated to see my small business succeed, and that the people behind Fareharbor are excited to help make it happen.”

“It's information we really needed for our business. We will be focusing on AI in 2026. The breakout session for women in tourism was also really good for a male dominated industry.”

“The exhibit hall was fantastic. I loved the different options and I liked that Fareharbor had a breakdown of dock and affiliates and the different options.”

“By far one of the most valuable conventions I have ever attended. The way that FareHarbor goes above and beyond for their clients is amazing. We often are approached by other companies and could never dream of leaving FareHarbor. This is a company that TRULY cares about their clients.”

“Love seeing old familiar faces that I have met at past Sparks.”

“I really enjoy this conference. I love FareHarbor! It's a great product!”

“I just want to acknowledge how helpful all of FareHarbor's staff was. The energy that they brought to the event was amazing. You guys have an amazing culture.”

Have Questions?

We're here to help!
Email the Spark team at spark@fareharbor.com or contact FareHarbor Support at support@fareharbor.com